Cuddle Me Kill Me

It cannot have been an easy story to tell, witnessing first-hand such individual cruelty, institutional abuse and government indifference. But Richard Peirce, his wife Jacqueline, and their team never wavered.
The tragedy that unfolds with each page of "Cuddle Me Kill Me" is op epic proportions. It exposes the massive scale of lion captive breeding and canned hunting in South Africa; the exploitation of thousands of gullible volunteers who pay to care for 'orphaned' lions and, unwittingly, finance this grotesque industry; the profound lack of empathy by those who make a dreadful living out of abusing captive-bred carnivores from birth to untimely death; and the culpability of a government out of touch with its soul.
No one with a beating heart can read "Cuddle Me Kill Me" and not want to help end a form of wild animal exploitation that brings shame on us all.
My organisation, The Born Free Foundation, has been fighting for the future of the wild lions and against such abuse for decades. This book stiffens our resolve to ensure that one day - and it cannot come soon enough - this will end.
Some still try to make excuses for canned hunting, cub petting and walking with lions. Some claim they are ignorant of the dreadful fate that will befall thousands of lions and other predators every year. Their excuses are no longer valid. This book has told the truth.